Whether you run an insurance blog or an insurance quote site, the iPad has proven to be a useful tech tool for website owners and internet marketers.
image via (Flickr)
The key is to look at the iPad as just that, a tool. One that you can use to market, manage and grow your business. When you look at it this way, you’re opening up a whole world of possibilities within the online web marketing framework.
Since the iPad has apps, this is one of the best ways to use it for your furthering the reach of your insurance website. Let’s take a look at three clever iPad apps aimed at insurance website owners.
1. Facebook -
The Facebook app for iPad should be front and center on your Apple tablet as it is THE #1 social network on the planet. You can’t escape its enormous power to reach a tech savvy audience that spends a great deal of time discussing brands, referrals and other business topics with friends and family members. Most consumers might not be on Twitter, Google + or Pinterest but they most assuredly can be found on Facebook. Use this influence to drive traffic back to your insurance website or blog and get them talking about you, your products, service and business – via Facebook. The iPad app for Facebook is a MUST in your overall online marketing arsenal. AAA++
2. Twitter -
The Twitter app for iPad comes from the clever guys and gals over the micro blog network to bring you tweets, info, tips, advice, photos and even video to your 9 inch screen on the iPad. We are going to discuss the various merits of being on Twitter or why your insurance agency should be on it, but suffice it to say that many are proving to have good success with it and use it daily (or weekly) to reign in clients, leads and other business their way. The Twitter app for iPad should facilitate your use of the 140 character micro-blogging platform and allow you to network with others in your industry. AA++
3. Pinterest -
The Pinterest app for iPad allows your readers, visitors and clients to PIN images from your website or blog with ease. So with that in mind, it’s important that you have a presence there or at the very least that you add the Pinterest “Pin It” button to your articles. This will make it easier and quicker for users to submit your image-based content to Pinterest. And don’t underestimate this network – as it is currently the top third social network in the world. Yes, number three right after Facebook and Twitter. It’s HUGE right now. AA+
Here’s a great article on how to market your insurance business online via various social media tools, apps and tech.
Are you on board with any of these?
If so, which one and how are using them. Share below in the comment section.